Gaya APA
Philip, K., Lane, K., K. (2013).
Marketing management. Fourteenth Edition (Ed.Ke-14).
Harlow England:
Pearson Education.
Gaya MLA
Kotler, Philip., Keller, Kevin, Lane.
"Marketing management. Fourteenth Edition".
Ed.Ke-14
Harlow England:
Pearson Education,
2013.
Textbook.