Pusat Akses Informasi Perpustakaan
Book's Detail
Marketing strategy and competitive positioning Fourth edition | |
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Pernyataan Tanggungjawab | Graham Hooley |
Pengarang | Hooley, Graham - Personal Name Piercy, Nigel F. - Personal Name Nocoulaud, Brigitte - Personal Name |
Edisi | Ed.ke-4 |
No. Panggil | 658.802 HOO m |
ISBN/ISSN | 978 0 273 70697 7 |
Subyek | Marketing - Management Target marketing |
Klasifikasi | 658.802 |
Judul Seri | |
GMD | Textbook |
Bahasa | English |
Penerbit | Pearson Education |
Tahun Terbit | 2008 |
Tempat Terbit | Harlow England |
Deskripsi Fisik | xviii, 614 hlm.; 24,5 cm |
Info Detil Spesifik | |
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