Gaya APA

Helsen, K., Kotabe, M. (2001). Global marketing management / Masaaki Kotabe, Kristiaan Helsen (Ed.ke-2). New York: John Wiley and Sons, Inc..

Gaya MLA

Helsen, Kristiaan., Kotabe, Masaaki. "Global marketing management / Masaaki Kotabe, Kristiaan Helsen". Ed.ke-2 New York: John Wiley and Sons, Inc., 2001. Textbook.