Gaya APA
Kroeger, F. et al (2008).
Beating the global consolidation endgame: nine strategies for winning in Niches .
New York:
McGraw-Hill.
Gaya MLA
Kroeger, Fritz. et al.
"Beating the global consolidation endgame: nine strategies for winning in Niches".
New York:
McGraw-Hill,
2008.
Textbook.